6 Social Media Managers share the job role on their contracts and the surprising work they find themselves doing at work, can you relate to these ‘what I was offered vs what I am currently doing’? Share yours below.
Emmanuella
Job role on contact reads Social Media Manager, but her job description seems to be email marketing, website management and SEO. Work location is Lagos.
I know people in Lagos are mad, but people of God, how did website management enter Social Media? She might as well start coding for them!
Maryam
Job role on contract reads Social Media Manager, but what she does at work are social media strategy and creation, graphic design, video editing, newsletter editing and ads before she ran away from ads. Work location is Florida and it is on a volunteer basis.
Guys, we might need to lecture some founders on what the job description of a social media manager means, because what do you mean graphic design, video editing and newsletter? You might as well start calling yourself a digital marketer instead of a social media manager.
Olamide
Job role on contact reads Social Media Manager & Content Creator. She does community management, sales management & strategy, sales rep, delivery manager, content creation & writing, and copywriting. Work location is remote and the salary is 40k.
Guys, let’s first laugh, because this is crazy and we need to collectively do something about it! What do you mean you are doing all of these for 40 tausan???
Moji
Job role on contact reads Social media strategy, Analytics monitoring and Community engagement. She does content creation, scheduling posts, replying comments and monitoring how the posts are performing. Work location is remote and the salary is “minimum wage”.
I like these types of companies, they listed plenty of roles in the JD so you won’t come and say “this is not in the JD!”, my dear, it is there, refer to your contract!
Chioma
Job role on contact reads Content creator, Community manager & Clients manager and she analyses content from afar since she wasn’t given access to their Instagram handle (Leemau) and they don’t want to pay good money. She also manages clients accounts and that includes social media audit, page optimization and content strategy to mention a few, and also converts community members into paying clients. Work location is remote and the salary is 25k.
Woow, you mean npe, you are managing a number of social media accounts, managing a community and doing a lirru bit of sales on 25k. I don’t know if I should hope the community members don’t convert into paying clients or not because that company cannot be serious!
Spicy
Job role on contact reads Social Media Manager/Marketing Officer and she does platform management, outdoor marketing, content creation, video editing, email marketing, and 10-15 other things. Work location is Lagos and salary is 150k
I like this company, they quickly inserted “Marketing Officer” in the JD because today you might be in the office enjoying AC, and tomorrow you can be under hot sun in Oshodi looking for leads, if you complain they will tell you they didn’t employ you as a ‘digital marketer; but a general marketer.
That 150k ehn, you will work hard for it. Pele, full stack marketer!
Conclusion
You social media people are trying. I know I wasn’t crazy when I finally bowed out of that part of marketing, and I hope never to return!
In case you missed it, read Mastering Sales Through Storytelling here and don’t forget to share this article below.
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